BDA 2023: ubá won the silver medal
On December 5, 2023, the highly anticipated award ceremony of the BDA – Brazilian Design Award, promoted by ABEDESIGN (Brazilian Association of Design Companies), illuminated the São Paulo Hall with the theme of celebrating Brazilian Design and the connection between history and innovation. It is with immense satisfaction that we share the achievement of the silver medal in the Product Design category for our ubá luminaire.
ubá
ubá
The name of the luminaire pays homage to the canoe, or any lightweight vessel, with a meticulously designed profile to offer continuous lines of light, providing a light and delicate visual experience. Conceived by our skilled Head of Products, Ricardo Fahl, the lamp stood out among a demanding panel of industry judges due to its comfortable and controlled lighting. Its light and elegant applicability make it perfect for a variety of environments.
On the award night, we were represented by our team: Ricardo Fahl, Head of Products, Director of Purchasing Hiroshi Nagata, and marketing professionals Caroline Santos and Evelyn Santana. Check out some photos from the memorable night below.
Through achievements like this, we reaffirm our commitment, going beyond the simple consumable product. We focus on the future, using design as a tool that supports our mission to leave a lasting mark and transform lives. We are determined to continue on the path of excellence and innovation.
About BDA Prêmio Brasileiro de Design
The BDA Brazilian Design Award celebrates creative minds, brands, and projects that are shaping the future of design, nurtured by the richness of our cultural roots. BDA believes that this is one of the foundations for an inclusive and sustainable future, where we can continue transforming ideas into meaningful expressions. ABEDESIGN (Brazilian Association of Design Companies) is the creator and organizer of BDA. The association has been fostering the national design ecosystem for almost 20 years, disseminating, inspiring, and building a better future for Brazilian design.
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